| Powerful Reason # 5 & Missing
Link # 4:
"Offers -- How To
Create Powerful Offers That Cause People To Line Up And Beg You For
Your Product!"
Why do some poor copy sites sell
like crazy, while other sites with powerful copy sell nothing?
Because nothing
affects website sales more than the basic offer.
Ask any professional copywriter and
they will tell you:
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"Changes in the
price, terms, guarantee and the way in which the product is
combined or segmented will show greater difference in response
than most changes in copy or layout."
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You can use the most convincing copy
in the world and still sell nothing if your offer is weak and
uninspiring! In fact, you might as well be pushing a peanut up a
mountain with your nose.
Here's just another area where
'Confessions of a Website Copywriter' beats the
rest. You'll learn:
The simple changes in your
payment proposition that will practically force prospects to
give you their money!
How to use bonuses to attract a
stampede of business to your door!
3
powerful enhancements to turning your guarantee into a turbo
charged weapon that will have your customers begging for more!
5
simple yet alluring pricing strategies that will shock your
prospects and explode sales through the roof!
How
to create a drop-dead, kick butt offer that is virtually
guaranteed to sell like crazy (both on and off-line)!
Frankly, most copywriting courses
don't cover offers at all. And if the offer is more important than
the way it is presented, isn't this something that should be
covered?
Powerful Reason # 6 & Missing
Link # 5:
"Readability
Based Layout -- How To Design A Web Page To Get Your Copy Read!"
How effective is powerful sales copy
when it doesn't get read? Well the answer is obvious... It's
useless.
In fact, copy that doesn't get read
is about as useless as a screen door on a submarine? It's like the
proverbial tree falling in the woods with no-one around to hear it!
So how do you get your copy read?
Simple, you use a readability based design strategy to encourage
readership.
You see, nothing affects the
readership of a letter more than the basic layout of the copy. So a
powerful letter really relies on 2 main elements - the SALES
COPY
to sell your product, and
the LAYOUT
to get the sales copy read.
Now you don't need to be a genius to
create an effective readability based layout. But you do need to
know some of the insider secrets. And these insider secrets are
sadly overlooked by many of the copywriting courses being sold
today.
Thankfully, 'Confessions of a
Website Copywriter' reveals ALL the layout secrets you need
to getting your letter read.
Here are just some of the tricks of
the trade shared with you:
Consumer readership behavior
and how to exploit it to entice readers into devouring your
copy!
What to highlight on your letter
and why!
5
little known eye catching techniques to constructing your words,
sentences and paragraphs to encourage readership!
How to
make your headlines jump out from your page to grab your
prospect's attention!
7
simple ways to highlight text, sentences and paragraphs so they
magnetically attract scanning readers every time!
How to
take advantage of pictures so they positively influence the
readership pattern of your letter!
The
most digestible font to scanning eyes and when to use them!
And since layout greatly determines
the extent to which your letter gets read, isn't this something you
should be learning about?
"It's Like Having
The Goose That Laid The Golden Egg!"
Owning 'Confessions of a
Website Copywriter' is like having the goose that laid the
golden egg. You'll have everything you need to create your very own
automatic cash machine that can generate thousands of dollars for
you while you sleep.
We could easily charge $97 for the
ebook version of this manual. How do we know? Because the author ran
a pricing survey with beta testers and this is the price that many
said they'd expect to pay!
But setting the price at $97 for
this program would limit the number of people who could take
advantage of it. Many of the people who need it most, simply
wouldn't be the ones who get it.
Frankly,we
are absolutely determined to stopping the 'little guy' from being
ripped off by all 'direct mail crap' being passed off
nowadays that doesn't work online.
That's why you can get
'Confessions of a Website Copywriter' for a steal at $57.
In the words of the author:
Update: I'm
on a mission - I am so absolutely committed to stopping the
little guy from being ripped off (like I was time and time
again) that as part of a special marketing test, I am dropping
the $57 price even lower to $27!
But be warned - I'm only
doing this to see whether it gets 'Confessions of a Website
Copywriter' into more hands or not. If it doesn't (or if it
actually reduces the number because of quality perception
problems), the price will rise again and you'll be forced to pay
the full $57!
Remember - This is the same manual
that many of the top marketing gurus are staking their reputations
on and endorsing... including Joe Vitale, Brett
McFall, Chris Bloor and Dan Thies
(just to name a few).
It is also the same closely guarded
secrets that many copywriting courses being sold online today don't
tell you... and which could cost you 1042% in online sales and
profits!
And you can get it all now for only
$27.
But Wait... We Want To Make
This A No-Brainer So:
"Here's 4 More
FREE Gifts For You,
If You Take Action
Now!"
To prove how committed we are to
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These reports are unlike many of the
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We are totally convinced that each
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Here's how...
FREE GIFT #
1: "8 Time Saving Work Sheets"(valued
at $17)
Writing copy can be extremely
tedious. You sometimes get so frustrated and overwhelmed by it all,
that you feeling like a…
That's why I have included these
worksheets that I copied from other copywriters. That's right
copied!
You see, when I first started
writing letters and advertising pieces, my mind was a jumbled mess.
I didn't know what I was doing from one point to another.
I often lost my train of thought and
went off track from what I wanted to achieve. It used to make me so
frustrated that I often felt like slitting my wrists to end the
pain.
Then slowly, I began discovering
some of the worksheets that the pros used.
It made my writing more
straightforward and organized. Not only did it slash my writing time
by two thirds, it also greatly improving the quality of my work.
Now you can enjoy the time saving,
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FREE GIFT # 2: "Words That Lose Money,
Words That Make Money" (valued at $17)
"A terrific resource
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Did you know that there are about 24
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prospects minds?
Let's take the word 'order' for
example. The word 'order' communicates the pain of parting with
money and can scare your prospects away.
But it doesn't stop there... Did you
know that there are about 300 words that have been *PROVEN to make
money when used in virtually any sales promotion?
Now let's look at the word 'invest'.
'Invest' communicates a benefit to your prospects instead of a pain.
It is therefore much more digestible and persuasive to your
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In this report, you'll discover 24
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More than 200 businesses worldwide
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Newsflash - the majority of business
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That's because the majority of business cards don't 'sell'.
This report helps stop all that. It
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I was gob smacked when
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After following the advice in this
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If you would like to transform your
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FREE BONUS # 4: "Great Logos And Why"
(valued at $17)
There's a big lie circulating the
'get rich quick' traps claiming logos don't sell. Now I'm not saying
that logos sell products. We all know that the copy in your
salesman. What I'm saying is that logos help your copy sell more!…
as long as they are credibility based.
Let me explain.
When a computer wiz and a chef talk
about the best software program to buy, the computer wiz will be
more influential. On the other hand, when they talk about the best
curry and where to buy it, the chef will win out. What is happening
here?
Very simply, the computer wiz knows
his field of expertise better and will be more influential when it
comes to computers related discussions. The chef knows his field of
expertise and will similarly be more influential when discussing
cooking. Plus, one important second requirement: each must be
trustworthy.
When a person is considered an
expert and trustworthy, then the person will be considered credible.
Messages from the credible person will be more influential by the
recipient of the message.
How does this relate to logos? Think
of the person as the company and the recipient as the customer. When
a logo is designed to symbolize the company's field of business,
then the company is considered an expert in this business.
And being viewed as an expert, helps
build your credibility which consequently increase the
persuasiveness of your message.
Enter Bill Haig, one of the
forefathers of credibility based logos. Bill has worked in the
graphic design/marketing field for over 40 years as a strategic logo
design planner and logo program manager.
He has help plan credibility based
logos for conglomerates such as AT&T, United Airlines, United Way,
and Rockwell International to name a few. He is also the best
selling author of The Power of Logos: How to Create Effective
Company Logos (now in its 4th print).
In this report, Bill reveals the
secrets to creating powerful credibility based logos,
along with examples of what works, what doesn't and why.
You will discover how to quickly and
easily create your own 'credibility based logo' to come across as an
expert in your field.
Using these techniques will
skyrocket the credibility of your web site, sales letters,
letterheads, business cards, advertisements and any other
promotional material you use.
This is subject is rarely discussed
and is one you can't afford to miss.
I'm Going To 'Sweeten The
Deal' Even More -
By Making A Guarantee Few
Dare Make And
Invite YOU To Take A '90
Day FREE Peak'…
"If Within 90 Days You
Don't See Yourself Making 300% More Profits From The Techniques In
This Manual - I'll GIVE YOU YOUR MONEY BACK!"
PLUSLet
You Keep The $78 Worth Of Gifts
As A Thank You For Trying
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Now in case you have any lingering
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You see, I completely guarantee that the proven strategies and
techniques in this manual will work for you.
So here's my
"Money-Back-Plus-A-$78-Gift" guarantee…
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